Learn the recipe for success in Digital Marketing

Training + Live Project + Job Placement

  • SEO
  • SMO
  • SEM
  • SMM
  • Affiliate Marketing
  • Email Marketing
  • Pay Per Click

Digital Marketing Course Training in Hyderabad

Are you driven by curiosity about how the internet works? Are you keen to step into the world of internet and learn the nuances of digital marketing on the internet? Then our interactive course on Digital Marketing is just the right course to enroll in!

Digital Marketing is a steadily growing phenomenon in the world of technology; it is a mix of advertising and marketing efforts to promote businesses online. Digital Marketing holds the potential for a lot of opportunities for people who are passionate about using technology to promote businesses online. We, at Ace Web Academy, Hyderabad offer a detailed Digital Marketing course that covers relevant areas such as SEO, PPC, Social Media Marketing, etc. We believe in building the next generation of Digital Marketing Experts.

Course Highlights

Course Content

Complete digital Marketing Course Includes various modules as follows.

Digital Marketing Overview / Introduction.

  • What is marketing?
  • What is Digital Marketing?
  • Difference between Traditional Marketing & Digital Marketing.
  • In-Depth Digital Marketing Understanding

Website planning & Development (CMS)

  • Introduction of Internet & Website.
  • Understanding web server, hosting & domain.
  • Planning website.
  • Introduction to CMS.
  • Installation of CMS and Setting up a website.
  • Understanding website objective, best examples & practices.

SEO (Search Engine Optimization)

  • Introduction to websites & Search Engines
  • How Search Engines Works?
  • On-page Optimization
  • Off-page Optimization
  • Introduction to Google Analytics & Web Master Tools
  • Report preparation & Analysis
  • Local SEO
  • How to create a SEO strategy for a business?

SEM (Search Engine Marketing)

  • Introduction to SEM & Google AdWords
  • Benefits of Online Advertisement
  • Introduction to Advertising Networks
  • Google AdWords Account Set Up
  • Introduction to Campaign Set Up
  • Budget Allocation & bidding Strategies(PPC, CPC, CPA and CPM)
  • Landing Page Optimization
  • Monitoring Campaigns & Report preparation

SMO (Social Media Optimization)

  • Introduction to SMO
  • Importance of SMO in Business branding
  • Popular social media sites(Facebook, twitter, LinkedIn etc) & Account set up
  • Youtube Account set up & Video advertising

SMM (Social Media Marketing)

  • Introduction to SMM
  • Importance of SMM in Business lead generation
  • LinkedIn Marketing & lead generation
  • How to build brand in twitter and Youtube
  • Facebook & Instagram Marketing
  • Twitter Marketing

Mobile Marketing.

  • Introduction to Mobile Marketing & Devices.
  • Marketing through social media.
  • Analytics.
  • SMS Marketing.
  • Creating mobile application.
  • Uploading application on Android and IOS.

Google & Facebook Analytics.

  • Introduction to Google & Facebook Analytics.
  • How analytics functions.
  • Setting up analytics accounts.
  • Understanding analytics algorithms.
  • Understanding Goals & Conversion.
  • Understating Bounce rate.
  • How to set up funnels in Goals and importance of funnels.
  • How to integrate adwords and analytics accounts.
  • How to measure traffic.
  • How to view custom reports.

Display Advertising.

  • What is display advertising & types of display advertising?
  • Companies that provide Display advertising.
  • Tracking and measuring ROI.

Email Marketing

  • Introduction to Email Marketing
  • Benefits of Email Marketing
  • Types of Email Marketing templates
  • Introduction to Email Marketing Tools
  • How build Email Marketing Strategy
  • Types Newsletters
  • Campaign set up
  • Campaign Tracking & Report preparation

Ecommerce Marketing

  • Introduction to Ecommerce Marketing.
  • Top Ecommerce websites in the world and in India.
  • Difference between E-Commerce software and Shopping Cart software
  • Payment Gateways, Merchant Accounts & Logistics for physical goods.
  • Integrating Woocommerce and setting up an ecommerce store on WordPress.
  • Affiliate Marketing by promoting products which looks like an ecommerce store.
  • Case studies on ecommerce websites.
  • How to do Google Product Listing Ads (PLA) for ecommerce websites.
  • How to do SEO for an ecommerce website.

Lead generation for business.

  • Understanding lead generation for business
  • Why lead generation is important?
  • Landing page vs website
  • Best practices to create a landing page
  • Best practices to create a thank-you page
  • How to convert leads into sales
  • Creating lead generation strategy
  • Understanding lead funnel

Content Marketing.

  • Introduction to Content Marketing.
  • Objective of content marketing
  • Strategy building process with best examples.
  • How to write great compelling content
  • Keyword research for content ideas
  • Optimizing content for search engines
  • How to market your content?
  • How to increase opt-in email list with content marketing with examples
  • Case study on content marketing

Online Reputation Management.

  • Introduction of Online Reputation Management.
  • Why online reputation management is important?
  • How to deal with criticism online
  • How create positive brand image.
  • Understanding tools for monitoring online reputation
  • Step by step guide to overcome negative online reputation

Creating Digital Marketing Strategy.

  • How to create a marketing strategy.
  • How to choose budget and platforms for it.
  • Q/A Sessions.

Affiliate Marketing.

  • Introduction to Affiliate Marketing.
  • How to make money by Affiliate Marketing?
  • Different ways to do affiliate marketing
  • Live examples of how people are making money as an affiliate
  • Getting your started as an affiliate
  • Getting you approved as an affiliate from India’s top affiliate agencies
  • Some of the top affiliate network in the world
  • How to get approved as an affiliate by world’s top affiliate company-commission

Adsense And Blogging.

  • Introduction of AdSense?
  • How to get approved for AdSense?
  • Using your AdSense account interface
  • How to place ads on your blog.

Facebook & Youtube Monetization.

  • Introduction to Monetization.
  • How to make money by Facebook and Youtube?
  • How to monetize your content.

How to grab freelancing projects

Twitter, Instagram and Adobe Analytics

  • Introduction of each analytics platforms
  • How to set up accounts.
  • How to track and monitor performance
  • How to improve performance

Ecommerce Website Management (Magento, Shopify & Woocommerce etc)

  • Introduction to Ecommerce websites.
  • How to upload products?
  • How to manage products?
  • How to manage logistics?
  • How to manage orders?
  • How to integrate plugins?
  • How create reports?
  • Q/A Sessions

Professional Tools Training (SEMRush, Moz, Hubspot, Hootsuite,Buffer & Ahrefs etc)

  • Introduction to professional tools.
  • How to set up account?
  • How to use tools depending upon platforms?
  • How to track and monitor performance?
  • Benefits of professional tools.

Graphic Designing (Basic)

  • Introduction of Photoshop & Coral Draw
  • How to create basic designs?

Marketers in today’s times use digital media tools and techniques to be able to optimize their marketing campaigns. Digital marketing has changed the marketing and advertising landscape and with the emergence of E-commerce has revolutionized the way most companies communicate with their audience. Internet has a bigger reach across the world and with digital marketing one can reach out to global customers who do not have a local presence. If you are a nextgen marketer then Internet is one media which you cannot choose to ignore for long.

Most companies are unaware of what constitutes digital marketing. Simply put, digital or Digital Marketing involves promoting your business, products or services digitally by distributing the marketing collateral online through social networks and other websites. Statistics show that 80% of the population with internet access has made an online purchase at least once during their browsing history.

Our Digital marketing course provides you with hands on training on all Digital marketing modules -SEO, SEM, SMO, SMM, Email marketing and Content optimization and analytics tools like Google Analytics and Webmaster which helps you monetize on the leads and have more lead to conversion ratios.

About Course


Search engines leave behind all other marketing media when it comes to driving visitors to web sites. A whopping 77% or more of the people who use Internet access search engines such as Google, Yahoo, Bing, etc. to search for services, products and websites. It is further known that 78% of this population will end their search after looking for their query on the first three pages. It is imperative that your product, service or website is SEO optimized (search engine optimization).

Ace Web Academy’s Digital Marketing course training in Hyderabad has a thoroughly well designed pedagogy that gives you exposure to complete digital marketing course concepts real-time; learn methods and tools optimize the ranking of company’s website with most search engines. Although SEO Course training is acknowledged for its power of reach and impact, it still remains unexplored by most companies as they follow outdated methodologies.

The SEO course training in Hyderabad can be learnt on an online mode and trains you on campaign strategies, exposes you to real-time scenarios through case study methodology, and trains you on the latest tools and best practices in SEO. The course prepares you with strong SEO concepts that allow you to work as an independent professional, manage and run SEO campaigns on your own for your company or for others.

Digital Marketing Course Modules:

  • SEO (Search Engine Optimization)
  • SEM (Search Engine Marketing)
  • SMO (Social Media Optimization)
  • SMM (Social Media Marketing)
  • Email Marketing

Who can learn ?

Our Digital marketing certification course aims at teaching web-designers, marketers, and developers to design powerful SEO campaigns that go in line with their online and offline marketing strategy.

This course is meant for:

  • Students looking to establish a career in the field of digital marketing.
  • Marketing and advertising professionals who work in the field of digital media.
  • Students, Housewives and other working professionals who are passionate to work online to earn extra income
  • Sales team of an organization looking to create more prospects and leads.
  • Businessmen who want to sell their products on a global level.
  • Entrepreneurs who want to establish their brand name in the market.

Why AWA for Digital Marketing Course?

  • State of the art class rooms and equipment.
  • Examples from live SEO/SMM projects discussed to understand the real time challenges.
  • We offer real-time career oriented training
  • One-one training with special focus
  • Regular practical sessions on your own website/blog
  • Flexible timings
  • Well established infrastructure
  • Highly skilled industry trainers
  • Regular interval Tests
  • Skill evaluations and enhancement sessions by instructors/counsellors
  • Mock interview tests
  • Special counseling on interview performance
  • Certification issued exams
  • Certifying you as a Digital marketing professional/executive

Career opportunities

The opportunities that you can explore with a digital marketing course are endless:

  • You can start at junior positions like content writers, SEO specialists, reporting analysts.
  • You can also work for your own business promotion and also for freelance projects
  • If you are an experienced candidate then you can get hired at senior management positions like the CEO of a digital marketing company or senior sales and marketing roles in a company.

Most salaries for experts fall in the range of $30,865 to $64,305 and as per industry statistics, the industry has grown by 11%, which means more employment under this field.

How we support you?

  • Placement opportunities with many of our associates.
  • Regular interaction with the rest of the industry so as to identify job opportunities.
  • Course completion certificate given holds goodwill in the market.
  • Participation in career related seminars from time to time.

We have a good track record in Placements, Know what our Students Speaks

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Course Details

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Anyone Can Join

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Two Months

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15 Days

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Monday To Saturday

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Batch Timing

2 hrs per day

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Online Digital Marketing Course Training

AWA is highly recognized for being the best training institute in the field of digital marketing online. We are dedicated to our students and aim to provide them the highest and finest quality Digital Marketing online classes and help them to pave a pathway for the students to chart a career in the field of digital marketing. We help the students to acquire the necessary professional knowledge and practical skills that are needed to meet the job requirements that work on the rapidly evolving industry of Digital Marketing. Our classes provide you the utmost flexibility in learning as we conduct classes via Skype at timings that are convenient.

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